xSAN Production Lab
24 terabytes of production storage, five fiber channel workstations, Signiant based automated delivery workflows, LikeWise Enterprise active directory integration, and a compete overhaul of NBC.com’s Video Production Lab.
Working with NBCU’s Broadcast Technology Initiatives group, I planned, executed and provide on-going support for a significant upgrade to the xSAN based production system used to edit & process ALL of NBC.com’s video offerings. Completed over the course of a nine days, this upgrade involved a total archive/backup/restore of ALL current system data, restripeing of the xSAN volume, workstation image build & deployment, server configuration and end-to-end speed testing.
This upgrade inculded the following software packages:
- Apple OS 10.5 Leopard (workstation & server)
- Apple xSAN 2
- LikeWise Enterprise (AD Integration)
- Signiant (Accelerated Delivery Workflows)
- Adobe Creative Suite 4
- 25 additional pieces of production & productivity software
Addationally planning is currently underway for a major hardware overhaul and expansion including new storage, workstations, Final Cut Server, and addational backup/redundancy systems.
Watchmen Campaign
In anticipation of Warner Brother’s 2009 release of “Watchmen”, NBC.com provided several unique solutions as part of the films extensive marketing campaign. This included a custom micro-site, streaming of the trailer and individual character clips and an extensive on-air integration.
For this campaign I lead the online video efforts, coordinating asset delivery, reformatting the video for web specifications, and overall preparation of seven high-profile clips for distribution.
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- Campaign Homepage
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- Synopsis
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- Dr. Manhattan
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- Silk Spectre II
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- Header
Unfortunatly the site is no longer live as the campaign ended in March 2009.
Superbowl XLIII
Watch ALL the commercials online at NBC.com/super-bowl
For Superbowl XLIII, NBC.com supported the biggest broadcast in television history (151.6 milltion total viewers) with a micosite covering the flavor-of-the-event including the parties, celebrity interviews and of course the commercials!
Throughout the weeks leading up to the event and on gameday, I took the operational lead for ALL of the over 130 video clips posted to the site - including almost 70 on game day alone. This involved setting up initial asset delivery workflows, collecting and entering metadata, deploying assets in real-time on gameday and managing the presentation and organization of the content.
Additionally I coordinated the video component of our “Jumbo-Tron” experience, designed to share exclusive video clips (featuring NBC talent) shown in-stadium during the actual game.
Checkout sample videos after the jump or visit NBC.com for the complete library:
Day of Days 2008
NBC.com takes you inside Day of Days 2008 with exclusive interviews, sneak peeks and behind-the-scenes footage you can’t see anywhere else! Working as the Lead Producer / Editor for NBC.com’s coverage of this event, our team interviewed most of the Days of our Lives cast, talked with fans, and captured the flavor of the event. Additionally I produced, edited, designed branded graphics, and wrote accompanying copy for the video preview above. Complete coverage of the event can be found on the NBC.com Days of our Lives website.
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- Red Carpet
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- The Crowd
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- Maggie & James
Reality Casting Application
Initially developed for Hallock Healey Entertainment in Los Angeles, Be on TV Now.com provided the production company with an easy-to-use web based reality casting system. Built upon the Taleo Talent Management Platform, the system allowed candidates to submit detailed applications from the comfort of their homes. Once submitted, the system provided backend tools to automatically “knock-out” candidates with significant red-flags, efficiently review & process applications in bulk, and shepherd top talent through the interview and background check process.
For this project I completed initial research resulting in selecting Taleo as our backend solution provider, designed the frontend application template and implemented the backend processing workflow.
In addition to the custom graphics designed for the website, I also created a promotional package including flyers, business cards and other print collateral.
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- Welcome
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- Call Description
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- Application
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- Recruiter Dashboard
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- Candidate Review
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- Flyer
BenevolentTomorrow.com
Acting as webmaster for Benevolent Tomorrow (a Los Angeles based rock band) I delivered a custom WordPress powered blog and CMS (Content Management Service) with extensive photo galleries, a dynamic show calendar, mailing list manager, polling service and more. This site was designed with the latest web 2.0 standards & technologies and is intended to make it very easy for band members and management to update all content without administrator intervention.
Visit the live site (customer maintained)
Mobile Video Village
A 42″ LCD TV, a three camera wireless monitoring system, a quad-split DVR, and a HD-DVD player built into a ATA compliant all-in-one storage solution. Working with Jan-Al Cases and based on specifications from the Executive Producer I designed and integrated a Mobile Video Village solution that met the needs of our current production and had room to grow. This project was executed in a very short period of time and once delivered, provided the director with an integrated system to monitor and coordinate his wireless camera operators.
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- Front View
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- Workspace for Director
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- Room for Laptops
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- Built-in Tech
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- Wireless Camera Units
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- Rear View
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- Front View - Sealed
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- Built-in Power Distribution
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- Secure Latching System
Connected Magazine
This 24 page magazine was designed for the Washington State University “Back to School” rush. Over 7,000 copies were distributed to incoming students to help with the process of getting their computers connected to the WSU network and well as provide information about the various products and services offered by Student Computing Services. For this project I acted as Editor and Lead Designer, as well as wrote all of the setup instructions and internal advertisements.
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- Cover: 2007 & 2008
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- Table of Contents
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- Dell Ad
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- Wireless Info
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- Tech Article
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- About SCS
Murrow Marketing Blog
Watch the rest of the videos at: http://www.murrow-blog.com
Produced as an extension of the successful Living the Murrow Legacy videos shot in 2006, this project was designed to promote the Edward R. Murrow School of Communication as a world-class institution to learn the craft of communication. This series of videos was thus produced under the theme of With a Degree from the Murrow School you can go Anywhere! Over the course of 10 days Kate Yeager (’07 Broadcast News) and I traveled to Seattle and then to Los Angeles to interview a number of Murrow alumni working in media. We spoke with them about their WSU experiences, career path, and advice for future students / industry professionals. For this project I acted a the Director and PR Coordinator, including all camera work, lighting, editing and technical coordination.
Live Blog
In addition to the final videos being prepared for the Murrow website and future promotional videos, we maintained a “live-blog” chronicling the road trip, interviews, and adventures along the way. This website (http://www.murrow-blog.com) was very successful with over 5,000 page hits and over 2,000 views of the videos over the 30 day promotional period. Based on the WordPress blogging platform I was able to customize this site under the WSU Identity and provide archives, commenting tools and embedded videos. Additionally we published a video podcast of our trip which is available on the iTunes Music Store as well as several other podcast directories.
Press Releases / News Articles
I was able to coordinate several news articles and press releases promoting the trip. Several of the stories and news releases are linked below:
President Rawlins Tribute
This video was prepared for Washington State University President V. Lane Rawlins retirement party, sponsored by the WSU Foundation. After his seven years of groundbreaking service, the foundation wanted to honor him and in particular one of the programs where he made such a difference… The Cougar Marching Band. During his tenure, President Rawlins helped the band more than double in size and become one most successful programs in the northwest. The video was played in connection with several live elements including the official marching band announcer reading along and several band members playing the cougar fight song. In addition to the retirement party, President Rawlins and several top donors, fundraiser, and staff were presented with a keepsake version of the video with custom case, labels, and menus. Working with the foundation and staff from the communications department, I completed all technical aspects of this project, including, shooting the interviews, editing the video, preparing the DVD menus, and designing all packaging.
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- DVD Case: Front
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- DVD Case: Rear
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- DVD Menu
WSU Student Testimonials
This series of recruitment videos was designed act as an initial contact to high achieving prospective students who might not be considering WSU a one of their college options. These targeted videos were e-mailed to approximately 150,000 high school students based on their field of interest. Working with WSU’s Office of Marketing Communications I taped each of the interviews, edited them down to about one minute each, and provided support as they were encoded in Flash Video.
- Chris Bates - Biochemistry
- Debbie Matthews - Civil Engineering
- John Leraas - Physics
- Kalie Dove-Maguire - Genetics
- Margaret Russo - Public Relations
- Monique Dugaw - Broadcast News
- Wyatt O’Day - Architecture
KLEWtv New Directions
This report and accompanying presentation was prepared for Glenn Johnson’s Broadcast Management class in the Fall of 2006. After extensive research and interviews with KLEW’s General Manager and staff, our group settled on several “New Directions” for the station to move in. These suggestions ranged from launching a new digital channel, to increasing the amount of content produced for the web, as well as a new promotional and sales campaign. For this project I was responsible for the programming department as well as a significant contribution to the general ideas and strategic direction.
- Download complete pdf
- Printed Report
- Presentation (PDF or Keynote File)
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- Document Cover
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- Table of Contents
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- Programming Section
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- Cover Slide
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- Compass Strategy
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- Demographics
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- The Outdoor Channel
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- Length of Tune
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- KLEW Presentation - Sample Ad
Mock Professional Site (EdgeWave Compliance)
For the final project of the semester I was able to work with several other students to create a website for the fictional company EdgeWave Complaince. This company was origionally created for an English 402 group project exploring technical writing in the context of an ethics training program.
- Mock Professional Site
MacLife - InDesign Assignment
For this English 300 assignment, I created a cover and article design for a fictional magazine “MacLife”. These two pages utilized many functions of the application, including, gradients, vector art, high resolution photography, advanced text control and more.
- Download PDF versions
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- Cover
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- Article
Hypertext Multimedia Argument (Why Mac?)
For the second Hypertext Multimedia Argument I attempted to prove that the Mac computer is the perfect system for every college student. By exploring several design, software and other relavant features, I was able to demonstrate the superiority of the Mac platform.
Visual Argumentation Assignment
The Visual Argumentation Assignment was a fun project to complete. By integrating my passion for video, with an interesting conceptual art project, I was able to explore how new multimedia technologies can make a visual argument more persuasive.
Launch VAA
Apotrope Brand Holy Water
Everything we buy is packaged. This packaging is not created by accident, but is the result of market research and social trends. This is of course not true across the board. As you look around you’ll notice there is a hierarchy to packaging, from the plain black & white with basic font of generic products to the bright colors and spectacular presentation of children’s toys. The different approaches to package design set standards that we can reflect upon while creating our own imagery. - Joe Stengel (DTC 332 Prof)
For this project I created: Apotrope Brand Holy Water from the original packaging of an Arrowhead bottle of water. This included modification of the logo, as well as all text and design elements.
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- Product Label
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- Product on Shelf (Pullman Safeway)
Murrow Alumni Interviews
Watch the rest of the videos below…
This series of interviews was conducted under the theme of “Living the Murrow Legacy” and involved talking with a number of WSU alumni who are now working in the media (TV, Radio, Newspaper, Internet, Public Relations, etc). For this project, I designed the flash based web player which displays the videos as well as shot and edited many of the actual interviews.
Cable 8 General Meeting Flyer
This flyer set was created for the Fall 2006 Cable 8 Productions General Meeting. It utilized standardized brand photos to emphasize the tagline “Don’t Just Watch TV, Make it!” This campaign helped lead to the largest new student turnout in recent years.
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- Flyer 1
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- Flyer 2
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- Flyer 3
SCS Alive! Lab Signs
This set of signs, posters, and desktop backgrounds was designed for the Student Computing Services labs during the Alive! 2006 & 2007 summer orientation program. These signs conform to the WSU Graphic Identity Program requiring certain fonts, colors, layout and imagery.
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- Lab Hours
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- Now Open
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- Gaming Flyer
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- Hiring Poster
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- Price List
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- Desktop Background
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- Recycle
Murrow Studio A Redesign
During the 2005-2006 academic year I lead pre-design work for a renovation of Cable 8 Productions Studio A at Washington State University. Working with a industry leading system integrator (Diversified Systems) and WSU Facilities Operations we developed a plan to transform our student production studio from out-of-date analog systems to state-of-the-art HD cameras, graphics and productions equipment. Additionally the renovation addressed numerous safety and ADA issues.
With an estimated project cost of $2.4 million dollars the studio is currently waiting on budgetary approval from the WSU Student Government.
- Studio A: Technical Program Discussion
- Studio A: Conceptual Design Plans
- Studio A: Console Elevation
- Studio A: Conceptual Block Diagram
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- 3-D Rendering
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- Floor Plan
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- Acoustical Plan
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- Equipment Plan
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- Elevation
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- Console Elevation
Sound Design - Transport
This final sound project of the semester required the creation of an audio track for a soundless video shot and edited by another fine arts student. I was assigned a video created by Matt Boland in Fall, 2006 in which a student was transported to from his house on Greek Row to the Fine Arts building on campus. His vehicle of choice: a typical household stool. When creating the sound for these visuals, I attempted to consider both the atmospheric and mechanical sounds created by this transportation device.
Prepared Spaces - The Secret Garden
For this project I collaborated with Sculpture student Katie Hagara to design a prepared space which explored the concept of a secret. We decided to develop a “secret garden” through the use of my nature recordings and her centerpiece wind chime.
This project consisted of both my field recordings and appropriated sounds from The Free Sound Project.
Biographical Soundscape - Night
Designed as a “self portrait” this project utilized field recording of my apartment in Pullman, WA to construct a representation of the countless hours we spend sleeping. From the typical ambient natural noises to the more specific mechanical sounds of modern living this piece attempted to shed light on the range of sound that occurs as we sleep