NBC.com took home a Primetime Emmy Award for Outstanding Creative Achievement in Interactive Media - Nonfiction for “The Late Night with Jimmy Fallon Digital Experience” at the Creative Arts ceremony in Los Angeles tonight. We had six nominations overall this year, bringing our Emmy tally to three wins and fourteen nominations in just the past three years.
Congratulations to the entire Late Night with Jimmy Fallon team and all the behind the scenes contributors.
Check out why we won here: http://www.latenightwithjimmyfallon.com/
The other Primetime Emmy nominations this year for NBC.com included:
Outstanding Creative Achievement in Interactive Media - Fiction
- The 30 Rock Digital Experience • NBC.com
- The Office Digital Experience • NBC.com
Outstanding Creative Achievement in Interactive Media - Nonfiction
- The Late Night with Jimmy Fallon Digital Experience • NBC.com
- The Saturday Night Live Digital Experience • NBC.com
Outstanding Special Class - Short-format Nonfiction Programs
- Jay Leno’s Garage • jaylenosgarage.com • NBC.com
Outstanding Special Class - Short-format Live-Action Entertainment Programs
- 30 Rock’s Kenneth the Web Page • NBC.com • Universal Media Studios
“The Late Night with Jimmy Fallon Digital Experience”
“Late Night with Jimmy Fallon” debuted on NBC in March, but first it launched on NBC.com in December, no surprise for the most connected show in late night. Jimmy often has his sketches start on-air and then continue online, or he’ll solicit questions on the site for an on-air interview, or ask fans to submit material online that will later become an on-air sketch. The Late Night site is as much a part of the show as the monologue! And with three bloggers posting daily original content, Late Night on NBC.com entertains loyal users while setting the standard for a television program in the digital world.
Full Story: http://www.emmys.com/articles/hbo-and-nbc-lead-winners-61st-primetime-emmys
